Biological clocks are ticking a little louder these days in the UAE. The country is aggressively pushing progress in fertility medicine as part of a broader, top-down effort to strengthen the domestic life sciences sector, improve quality of life to attract expats, and preserve the lineage of a country where foreigners outnumber nationals nearly nine to one. A recent public health campaign by Abu Dhabi start-up Ovasave that offered free AMH testing, a common blood test of a woman’s likely egg reserves, aboard a roving bus brought in nearly 1,000 women across major white collar stomping grounds in Dubai and Abu Dhabi. “I thought I was going to have to drag people off the streets [to participate], but I barely had time to grab a lunch break,” Torkia Mahloul, co-founder and CEO of the reproductive telehealth platform, told Semafor. The public interest in Ovasave’s campaign would have been unthinkable here even five years ago, when most women had to travel abroad for fertility treatments. But more recently, the UAE has legalized surrogacy, IVF, and egg freezing for unmarried women, and Abu Dhabi’s health authority now recommends premarital genetic testing for Emirati couples to prepare for cases where assisted fertility may be needed. |